Creative direction & layout
Cybersecurity can be a scary and overwhelming subject to discuss. Especially where customer data is concerned.
The main challenge with this piece is working with a brand which had not been completely solidified. I utilized brand color guides, elements, and photography while taking creative license in long-form layout, iconography, table and data representation.
Through making the choices I did, and feedback from the client, I was able to deliver a really beautiful asset with information customers actually want to read and engage with.
The infographic guides readers through the nine steps of data protection in a digestible and visually stimulating way.